Tips for Time Commitment –How to not Exhaust Yourself as a DSP Owner
While many businesses follow the standard 9-5, 40-hour work week, business owners, especially new ones, often find themselves working much more than that, sometimes twice as much as their employees. There is no right answer to how many hours a DSP owner should be working per week, but there are ways to cut down on the hours required to feel confident that the operation is running efficiently.
Hire the Right People
If an owner tries tomanage the entire DSP operation on their own, they will fail. There is simply too much to do on top of trying to scale up the business to that first goal of 15 to 20 routes. Some might decide to spend initial resources on hiring an excess of people but hiring the wrong people for the wrong positions can be just as detrimental as not hiring anyone at all.
At a minimum, to assist with the overall operating of the DSP while the owner focuses on growth and overseeing the business, there should be 4 other people working on launch day. Those people are 2 dispatchers, an HR manager, and an operations manager. These four people will cover hiring and the management of routes and daily operations.
Pay Attention to Mental and Physical Health
Work as many hours as needed without negatively affecting your mental and physical health and productivity. Some people can work 60 hours a week and still maintain their lifestyle. Others can only work 40 and still struggle with stress and incomplete tasks.
There is no right number of extra hours needed to run a successful business. Make the changes needed to promote productivity within yourself and your team. Working through mental and physical exhaustion leads to mistakes, burnout, and negative growth –all consequences that are bad for business.
Operate on Hard Work and Humility
Initially, there is little to no ROI for a DSP owner. This can derail someone who might have had lofty goals or put in an exuberant amount of time to making the launch successful. Humility and hard work go together. The hard work is needed to continue to push for growth, and the humility comes in when things go wrong or there are setbacks. To avoid burnout, take each setback as an opportunity to do better for the future.
Remember that there is no rightanswer for how much time is required to make a DSP successful. If an owner hires the right people initially, pays attention to what promotes productivity and growth within themselves, and takes each failure as an opportunity, they can quickly get through those beginning hard months and emerge highly successful in their partnership with Amazon.